Saturday, June 06, 2009

Roche viewmaster

This vintage drug rep toy is courtesy Dr. Jason Lau in Canada. Apparently the pictures seen through the viewmaster are 3D renditions of kidney damage. Though I'm uncertain which drug they were advertising with this, Roche does make Naprosyn, which will certainly damage your kidneys if taken inappropriately.

Lexiva pill container

This is less of a toy, and more of an example how complicated HIV drug regimens can be. Certainly there's an advertisement here, but also proof that despite the popular impression, someone at Big Pharma cares about the people taking these meds.

Crixivan White-out

From reader Enid Vázquez comes this Crixivan white out. Somehow advertising the ability to erase mistakes along with an anti-HIV drug seems dangerous ground.